Larry Beacham is known as theMyIMUniversity Guru of LinkedIn He even wrote a book on it: The LinkedIn Lead Generation Blueprint. Larry Beacham was not an instant success in the MLM business. In fact, he was initially a failure. He tried for years but wasn't able to build up his business to make a comfortable living using network marketing. Strategies were elusive, and success was not forthcoming. At one point he actually quit but he eventually did come back and that is when the revolution began!
Beacham had the realization that he wasn't supposed to be marketing his business. Networking is what he was supposed to be doing. And as they say, the rest is history.
Steps to Capitalizing on LinkedIn Beacham has an excellent webinar that explains his techniques, a highly recommended resource for anyone wanting to increase MLM leads. David Woods and Larry Beacham collaborated to extrapolate these key points from the webinar. These points, restated below, explain how to view LinkedIn, and how to really maximize its power. The network itself can truly become a lead-generating machine.
LinkedIn is not about spamming but is about relationships. LinkedIn has an unmistakable professional nature. The network is monitored by real regulations and careful review. Haphazardly adding connections, inviting people you don't know, and reaching too far too fast is considered off limits. Making these mistakes will get you the official LinkedIn kibosh - being banned from the network. Real business happens on LinkedIn, not just marketing frenzy.
LinkedIn is an entrepreneurial hangout. LinkedIn users really are the best of the best - entrepreneurs who are often a misunderstood class of geniuses. Blessed with generous minds and incomes, these people are excellent connectors, and they make the business world go round and round.
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